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Choosing the perfect place to stay in Seoul will set you up for a comfortable, convenient, and immersive adventure. Seoul offers a wide range of accommodation options catering to every preference and budget, with choices as diverse as the city itself. From the bustling energy of districts like Myeongdong and Hongdae to the historic charm of Insadong, each neighborhood offers a unique Seoul experience. Whether you seek the energy of the city center, the cultural richness of historic districts, or late-night vibes, Seoul has a neighborhood for every traveler. In this guide to where to stay in Seoul, I’ll take you through the best neighborhoods for an unforgettable Seoul adventure.
Where to stay in Seoul: Summary
| Seoul neighborhood | Why stay in this neighborhood? | Best affordable hotel |
| Myeongdong | Shopping, street food, good location | Philstay Myeongdong Station |
| Hongdae | Nightlife, shopping, budget | Nabi Hostel Hongdae |
| Insadong | Culture, history | Grid Inn |
Where to stay in Seoul: Shopping, street food, & good location
Myeongdong
Why stay in Myeongdong?
Myeongdong is a bustling shopping area known for its K-beauty shops, luxury department stores, and street food market. Staying in Myeongdong puts you at the heart of the city’s center, with its vibrant energy and central location. Because of its accessibility to major attractions, shops, street vendors, and an array of accommodation options, Myeongdong is one of the best places to base yourself during your Seoul adventures.
Myeongdong is great for:
- First-time visitors
- K-beauty and K-fashion shoppers
- Street market foodies
- Central location
Myeongdong Highlights
- Shopping street
- Street food market
- K-beauty shopping
- Luxury shopping
- Myeongdong Cathedral
- Bank of Korea Money Museum
- NANTA cooking show
Myeongdong Accommodation
4-star: L7 Myeongdong ⭐⭐⭐⭐
3-star: Stanford Hotel Myeongdong ⭐⭐⭐
2-star: Philstay Myeongdong Station ⭐⭐
Where to stay in Seoul: Nightlife, shopping, & budget
Hongdae
Why stay in Hongdae?
Choosing to stay in Hongdae puts you on the eclectic and vibrant side of Seoul, overflowing with youthful and artistic energy. Hongdae, short for Hongik University, is a neighborhood around the university that is known for its art scene, indie music, trendy boutiques, and nightlife. The area comes alive at night, with an array of hip bars and clubs hosting live music and showcasing the city’s vibrant nightlife. Hongdae offers lots of budget options since it’s a college area.
Hongdae is great for:
- Solo or budget travelers
- Young travelers
- Late night partiers
Hongdae Highlights
- Cafe hopping in Yeonnam-dong
- Gyeongui Line Forest Park
- Street performers
- Karaoke rooms (noraebangs)
- Arcades
- Affordable shopping
- Street food
- NANTA cooking show
- Clubs and bars
Hongdae Accommodation
4-star: Mercure Ambassador Seoul Hongdae ⭐⭐⭐⭐
3-star: Nine Brick Hotel ⭐⭐⭐
2-star: Nabi Hostel Hongdae ⭐⭐
Hostel: Jin’s Paradise ⭐
Where to stay in Seoul: Culture & history
Insadong
Why stay in Insadong?
Staying in Insadong immerses you in the heart of traditional Korean culture. This quaint, historic neighborhood features cobblestone streets, antique shops, and art galleries. Insadong is a cultural hub with charming tea houses, artisanal craft shops, and proximity to other major Seoul highlights such as the palaces. From local guesthouses to boutique hotels, staying in Insadong promises not just accommodation but an immersive experience of Seoul’s history and culture.
Insadong is great for:
- First-time visitors
- Culture and history lovers
- Families
Insadong Highlights
- Insadong Cultural Street
- Ssamzigil Shopping Mall
- Traditional tea houses
- Artisanal craft shops
- Art galleries
- Museum Kimchikan
- Jogyesa Temple
- Ikseondong Hanok Village
Insadong Accommodation
4-star: Nine Tree Premier Hotel Insadong ⭐⭐⭐⭐
3-star: Sunbee Hotel ⭐⭐⭐
2-star: Grid Inn ⭐⭐
Hostel: Seoul Cube Jongro ⭐
With Seoul’s many diverse neighborhoods, the decision of where to stay can shape your experience in this huge city. Whether you choose the downtown energy of Myeongdong, the artistic and youthful energy of Hongdae, or the cultural richness of Insadong, each neighborhood offers a unique gateway to exploring the city. Whichever neighborhood becomes your home base in Seoul, rest assured that with this guide to where to stay in Seoul, your trip will be immersive, comfortable, and convenient.
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